Job Description

Position: Marketo SME/Marketo Engage Architect

Location: or Remote

Employment Type: Contract

Job Summary:

• Lead discovery efforts to gather necessary information from clients and internal team members to appropriately understand business needs and solution requirements for lead management and B2B digital marketing efforts
• Develop deep knowledge of each client's business and available data to ensure platform solutioning is on par with client's marketing and sales objectives
• Translate business needs into detailed technical requirements for platform configuration, data schemas and system integrations to deliver against business needs
• Lead platform configuration and development of digital marketing campaigns across all channels supported in Marketo (email, SMS, push notification, social, web)
• Create Architecture and Technical specifications documents
• Serve as day-to-day Marketo technical SME to internal and client teams
• Work closely with data strategy team to manage project workflow and deadlines
• Provide support to senior team members throughout project estimation and Marketing Automation discovery / roadmapping engagements, as needed

REQUIRED SKILLS

• Bachelor’s degree in Computer Science, a related business or technology field, or equivalent work experience required
• 5 to 10 years experience in a Software Development role working with data-driven applications
• Minimum of 3 years working with Marketo and CRM systems as a Marketo Architect, with demonstrated experience leading 3+ Marketo implementation projects
• Experience serving as a Marketo Subject Matter Expert, with knowledge of various Marketo modules and capabilities: Sales Insights, Account Insights, Lead Scoring / Routing, Progressing Profiling, Account-Based Marketing, Event-Based Marketing, Campaign & Journey Automation, Dynamic Content / Personalization, Attribution Reporting, Lead & Account Analytics, etc.
• Familiarity with commonly-requested Marketo integrations and associated B2B technologies (CRM, Webinar, Sales Enablement systems)
• Marketo Certified Solutions Architect and CRM certifications preferred
• Experienced data modeler in relational database systems
• Experience writing SQL queries for Select/Insert/Update/Delete, including knowledge of multi-table joins and outer joins
• Proficiency with Apache Velocity, Munchkin,?REST/SOAP API
• Experience or familiarity with HTML, MJML, CSS and responsive email coding a plus
• Agency experience preferred, with 2+ years experience in a client-facing role and knowledge of overall agency structures and agile project management methodologies
• Solid understanding of B2B campaign management, lead / account management, audience segmentation methods, industry best practices, communication legal compliance, and downstream marketing automation analysis
• Excellent oral and written communication skills
• Comfortable working with all levels of an organization and capable of communicating as effectively with technical staff as with business and management
• Familiarity with a variety of marketing automation platforms and marketing cloud solutions a plus (Pardot, Eloqua, ClickDimensions, Act-On, Adobe Campaign, Salesforce Marketing Cloud, or similar)

PREFERRED SKILLS

• Adobe Certified Expert (ACE) Marketo Business Practitioner

SOFT SKILLS

• Demonstrated ability to manage and prioritize deliverables
• Proven organizational skills with ability to be flexible and work with ambiguity
• Excellent communication and organizational skills, including experience developing and presenting business conclusions based on data analysis
• High levels of initiative, drive and self-motivation
• Exceptional attention to detail
• Maintain positive relationships with cross-functional team members, establish trust and credibility
• Demonstrate effective interpersonal, influence, collaboration and listening skills

Dexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide. As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants. Combining the best elements of its core companies, Dexian's platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.

Dexian's brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visit to learn more.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status

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